LifeX approached us before even hiring sales team for GTM and Partnership. They wanted to validate Product Market Fit across different industries.Our ApproachWe enabled quick conversations with the key decision makers across real estate, IT services, SaaS products and many more. ResultLifeX identified the compelling pain p...
Post successful Middle East GTM, Scrut asked us to help on the US GTM as it is strategically important They approached us to onboard Enterprise clients. Objective OutcomeHow to win the first 1mn ARR from US– Got the first few logos-...
Scrut Automation is a LightSpeed VC, Massmutual, Endya backed information security compliance product having 1000+ clients and 180+ employees.Scrut was contemplating entering into new Geography Middle East through partners. They approached us to validate Product Market fit for the Govt and Enterprise clients. ...
Introduction To SaaS PartnershipsPartnership is an agreement between 2 entities to work together for a specific purpose. Different purposes of partnership:Marketing: Joint GTM, Cross PromotionRevenue: Multiple types (will be covered in detail in the subsequent slides)Implementation, and training: For products which requires ha...
1. Right time to start partnershipsAre we too early for partnerships? How many customers do we need to have to start partnerships?Ans: There is no time as too early for partnerships, SaaS partnerships can start from customer / client no. 1. However, choose the appropriate partnership type based on the several factors deciding it. ...
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Starting partnership practice for a company can be daunting. Even for some companies when they have a partnership practice but without a proper system can give sub optimal results. We have laid out 10 step by step methods to scale revenue through partnerships for any kind of business. Define the KPIs Inform the team on the strategic importance...
IndexPre-event preparationDuring the eventPost event actionsPre-event preparationCreate a List of Objectives / Outcomes:Networking Goals: Identify specific types of professionals you want to connect with, such as influencers within your industry, potential clients, or partners. Set a realistic goal for the number of ...
